Content Experience

The 4-Step Proven System to Convert Any “Strangers” into “Loyal Advocates” – Most agents fail because they miss one of these stages

 

If you follow this 4-step content experience properly, it will bring you more referrals than you’ve ever thought possible… WITHOUT hundreds of phone calls and meetings from you

01
Lead Generation
02
Lead Conversion
03
Customer Support
04
Referrals
Strangers -> Leads

Lead Generation

Normally, agents buy leads (expensive) or run ads to get leads (low CR).

EOwn library provides you with 3 content stream types to increase CR and get leads at an affordable price:

Educate: Content that helps your prospects solve their problems
Engage: interest-based and community content that connects you with prospects
Conversions: listings, lead forms, CTA images,… to encourage purchases

Lead- > Qualified Lead-> Customer

Lead Conversion

Most agents fail at this stage, they either don’t have enough time or they don’t know how to deliver value to their prospects.

EOwn’s library provides you with content stream templates that help fill this gap:

Educate: Valuable & Actionable content
Engage: Quote, viral images, engaging images,…
Conversions: listings, lead forms, CTA images,…

Pending -> Closed Customer

Customer Support

At this stage, most agents give up too soon. They aren’t aware that most sales need 5 follow-ups.

EOwn library provides you with many different follow-up templates, just plug and play.

Educate: Follow up and address all the objections they might have
Conversions: CTA

Past Customers --> Referrals

Referrals

Finally, close the transactions does not mean you’re done with your customers.

Nurturing them so they will give you referrals is probably the most important part:

Engage: Email templates, phone call scripts,… to follow up and establish strong relationships with your previous customers
Conversions: Ask for referrals

Pick a Template and use it for your own needs

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